{"id":220678,"date":"2023-11-01T12:02:41","date_gmt":"2023-11-01T19:02:41","guid":{"rendered":"https:\/\/sprudge.com\/?p=220678"},"modified":"2023-11-01T12:02:41","modified_gmt":"2023-11-01T19:02:41","slug":"olympia-coffee-launches-brand-refresh","status":"publish","type":"post","link":"https:\/\/sprudge.com\/olympia-coffee-launches-brand-refresh-220678.html","title":{"rendered":"Olympia Coffee Launches Brand Refresh","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"<p>OLYMPIA, WA: As of October 31, 2023, specialty coffee roaster <a href=\"https:\/\/www.olympiacoffee.com\/\">Olympia Coffee<\/a> has officially released the first crop of their new brand refresh: six newly re-designed coffee bags in a fresh, vibrant color palette.<\/p>\n<div class=\"arconix-box arconix-box-white\">This press release was provided to Sprudge for Sprudge Press Releases. Interested in submitting a press release?\u00a0Get in touch! Recent releases:<\/p>\n\n\n<ul class=\"su-posts su-posts-list-loop \">\n\n\t\t\t\t\t\t\n\t\t\t\n\t\t\t<li id=\"su-post-225240\" class=\"su-post \">\n\t\t\t\t<a href=\"https:\/\/sprudge.com\/third-wave-water-launches-new-low-acid-profile-225240.html\">Third Wave Water Launches New Low Acid Profile<\/a>\n\t\t\t<\/li>\n\n\t\t\t\t\t\n\t\t\t\n\t\t\t<li id=\"su-post-225045\" class=\"su-post \">\n\t\t\t\t<a href=\"https:\/\/sprudge.com\/equator-opens-in-laguna-beach-on-pacific-coast-highway-225045.html\">Equator Opens In Laguna Beach On Pacific Coast Highway<\/a>\n\t\t\t<\/li>\n\n\t\t\t\t\t\n\t\t\t\n\t\t\t<li id=\"su-post-224294\" class=\"su-post \">\n\t\t\t\t<a href=\"https:\/\/sprudge.com\/cropconex-unveils-new-suite-of-tools-for-coffee-traders-224294.html\">CropConex Unveils New Suite Of Tools For Coffee Traders<\/a>\n\t\t\t<\/li>\n\n\t\t\t\t\t\n\t\t\t\n\t\t\t<li id=\"su-post-224240\" class=\"su-post \">\n\t\t\t\t<a href=\"https:\/\/sprudge.com\/anfim-announces-new-grinder-alba-224240.html\">Anfim Announces New Grinder Alba<\/a>\n\t\t\t<\/li>\n\n\t\t\t\t\t\n\t\t\t\n\t\t\t<li id=\"su-post-223767\" class=\"su-post \">\n\t\t\t\t<a href=\"https:\/\/sprudge.com\/monogram-coffee-announces-holiday-giveback-campaign-in-support-of-the-alex-community-health-centre-223767.html\">Monogram Coffee Announces Holiday Giveback Campaign In Support Of The Alex Community Health Centre<\/a>\n\t\t\t<\/li>\n\n\t\t\t\t\t\n\t\t\t\n\t\t\t<li id=\"su-post-222237\" class=\"su-post \">\n\t\t\t\t<a href=\"https:\/\/sprudge.com\/artpresso-design-unveils-the-exclusive-la-marzocco-double-wall-dosing-cup-222237.html\">Artpresso Design Unveils The Exclusive La Marzocco Double Wall Dosing Cup<\/a>\n\t\t\t<\/li>\n\n\t\t\t\n<\/ul>\n<\/div>\n<p>Created in conjunction with Bogot\u00e1-based S&amp;Co., these new bags feature a modern, wrap-around illustration by artist Jonathan Calugi\u2014an homage to the seed-to-cup story so central to Olympia Coffee\u2019s mission and values. Also on display are updated labels, a new type package, and unique colorways for each of the roaster\u2019s core offerings.<\/p>\n<p>Recently re-certified as a B Corporation, Olympia Coffee\u2019s brand refresh originated from an initiative to simplify their labeling system and reduce waste. By consolidating two labels\u2019 worth of information to a single front label and utilizing imagery alongside text, Olympia Coffee effectively uses the canvas of its sustainably-made coffee packaging from TricorBraun Flex to accomplish more with less. Along with improved storytelling opportunities, streamlined production, and reduced paper waste, the refresh also infuses a burst of vitality and character into the visual scheme for this growing brand, which had not seen a redesign in five years.<\/p>\n<p>The redesigned packaging is currently available across all of Olympia Coffee\u2019s 12oz. coffee offerings, including their evergreen signature coffees and rotating single-origin micro lots. Look for the brand refresh to roll out in coming days and weeks across the remainder of their packaging system, including retail shopping bags and large-format coffee bags, as well as across merchandise and online.Other highlights:<\/p>\n<p>As of October 30, 2023, Olympia Coffee\u2019s re-designed packaging was officially nominated as a semifinalist in the Sprudge Design Awards for Whole Bean Packaging.<\/p>\n<p>More on this story on our blog:<br \/>\n<a class=\"c-link\" href=\"https:\/\/www.olympiacoffee.com\/blogs\/blog\/a-new-look-feel-for-olympia-coffee\" target=\"_blank\" rel=\"noopener noreferrer\" data-stringify-link=\"https:\/\/www.olympiacoffee.com\/blogs\/blog\/a-new-look-feel-for-olympia-coffee\" data-sk=\"tooltip_parent\">https:\/\/www.olympiacoffee.com\/blogs\/blog\/a-new-look-feel-for-olympia-coffee<\/a><\/p>\n<p><strong>About Olympia Coffee:<\/strong><br \/>\nOlympia Coffee is a coffee roaster based out of Olympia, Washington with a mission to improve the quality of life of its farmers and staff by providing quality service to its community. It has six cafes and a bakery located across Olympia, Tacoma, and Seattle, plus a thriving network of wholesale partners across the country. Olympia Coffee is a certified B Corporation, a Living Wage Leading Plus Employer, and committed to better-than-fair sourcing standards through its industry-leading Fair For All certification.<\/p>\n<p><em>This press release was provided to Sprudge for Sprudge Press Releases. Interested in submitting a press release?\u00a0<a href=\"http:\/\/www.sprudge.com\/contact\">Get in touch!<\/a><\/em><\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"excerpt":{"rendered":"<p>The brand announced the makeover on October 31st.<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"author":364,"featured_media":220679,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[23422],"tags":[4887,23545],"gt_translate_keys":[{"key":"link","format":"url"}],"_links":{"self":[{"href":"https:\/\/sprudge.com\/wp-json\/wp\/v2\/posts\/220678"}],"collection":[{"href":"https:\/\/sprudge.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sprudge.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sprudge.com\/wp-json\/wp\/v2\/users\/364"}],"replies":[{"embeddable":true,"href":"https:\/\/sprudge.com\/wp-json\/wp\/v2\/comments?post=220678"}],"version-history":[{"count":0,"href":"https:\/\/sprudge.com\/wp-json\/wp\/v2\/posts\/220678\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sprudge.com\/wp-json\/wp\/v2\/media\/220679"}],"wp:attachment":[{"href":"https:\/\/sprudge.com\/wp-json\/wp\/v2\/media?parent=220678"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sprudge.com\/wp-json\/wp\/v2\/categories?post=220678"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sprudge.com\/wp-json\/wp\/v2\/tags?post=220678"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}